National Corn Growers Association
An Integrated Approach to Fueling a Clean Energy Future
The national energy conversation is crowded with competing solutions, yet one critical option is often overlooked: ethanol. The National Corn Growers Association (NCGA) needed to elevate this American-made fuel and educate policymakers on its energy, environmental and economic benefits.
Adfero positioned NCGA as energy experts and ethanol as a needed policy solution through proactive, positive storytelling.
Through an always-on paid and earned media approach, Adfero continues to work with NCGA to keep ethanol education front and center in the Beltway and position its leaders as trusted voices on renewable fuels, energy policy and the farm economy. This engagement allows NCGA to effectively ramp up and surround already informed stakeholders during timely legislative and regulatory moments.
Americans reached through national satellite TV and radio tours
Paid media impressions through social, search, display and media partnerships
Paid media engagements through social, search, display and media partnerships
