Maggie Allard

Maggie Allard

Vice President, Energy and Sustainability Practice Lead
10+ years in Public Affairs and Strategic Communications
PR Agency Veteran
PRWeek Finalist

Maggie is a go-getter—plain and simple. When faced with a challenge, she takes charge to solve the problem. Whether it’s crafting a communications strategy or selecting the perfect wine pairing, she gets results.

As a vice president and head of Adfero’s Energy and Sustainability Practice, Maggie leads her teams to unique solutions through integrated campaigns across paid and earned media, content strategy and executive positioning.  She excels at delivering creative strategies to reach communications goals and building strong relationships with her clients.

Previously, Maggie worked as an account director at Subject Matter with clients in the economic development, broadcast, housing and transportation spaces. Prior to that role, Maggie supported marketing and PR at O’Keeffe and Company.

Maggie graduated from Virginia Tech with a BS in Marketing Management and a minor in International Business.

Little-known fact: Maggie has a fear of sports mascots but once had to serve as "HokieBird" for the day.