October 17, 2022 

Washington – Adfero, a full-service strategic communications agency based in Washington, today named Darren Scher, Chief Executive Officer. Former CEO and Founder, Jeff Mascott is stepping down from the day-to-day operations of the firm to undergo cancer treatment and will assume a new role as Chairman of the Board. 

“There is no one better suited for this position than Darren,” said Mascott. “He has helped create our unmatched Adfero culture and been instrumental in our consistent growth. I look forward to watching Adfero’s continued success under Darren’s proven and capable leadership.”

Scher, who joined Adfero in 2005, has served as Adfero’s Chief Operating Officer since 2013. He is known among Adfero staff and longtime clients and friends of the firm as a champion of Adfero’s often touted core purpose: To create opportunities for people to do what they do best. Darren is a graduate of Caldwell University and holds an M.A. in Political Management from The George Washington University.

Mascott will be joined on the Board of Directors by Amos Snead, Adfero President. Snead remains responsible for guiding the firm’s external strategy and providing counsel to clients across the company’s Health, Energy and Sustainability, and Public Affairs practices.

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Adfero is a communications agency that integrates sophisticated digital strategies with traditional communications tactics to relentlessly pursue success for its clients. Adfero partners with a range of organizations from trade associations and the U.S. government to Fortune 500 companies and non-profits. The company’s imaginative ideas have been recognized by industry peers and awards panels. Learn more about Adfero’s work at adfero.com.